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Anna Mazurina has been appointed Deputy for Media Products of Alexander Kulikov, Chief Operating Officer of the Igronik Group.

Anna Mazurina has been appointed Deputy for Media Products of Alexander Kulikov, Chief Operating Officer of the Igronik Group.

Under the leadership of Kulikov, the top manager will be responsible for the development and promotion of the company's own media solutions.

Mazurina has been working in the media industry for more than 25 years, has experience both in the agency business and on the client side, as well as on media platforms. The expert has worked her way up from the position of a manager for the placement of advertising campaigns on TV to leadership positions in large media holdings. During her professional career, Mazurina has worked with P&G, Volkswagen, Philips, Tele2, Wrigley, Kraft, among others.

In 2016, the top manager took the position of CEO at the Initiative agency, and in 2017 she was appointed CEO of IPG Mediabrands Russia, where she was responsible for the entire portfolio of brands of the international network in Of Russia.

In 2020, Mazurina joined the Yoola influencer platform team, where she led the company's operational activities, including working with key partners and launching new directions and teams.